Snowball Equity is led by a diverse team of professionals who are passionate about real estate and dedicated to guiding investors forward on the path of growth.
Our mission is to apply the Snowball Effect to investor returns with integrity and focus
Unlocking the potential of multi-family communities.
Our Story
Snowball Equity began in 2018 upon identifying tremendous opportunity for our investors through the optimization of B and C Class multi-family assets. We unlock the true potential of these assets through value-add renovations and optimization of asset management. Since inception, we have acquired and currently operate 4 properties (~100 units and $10MM in AUM) in Northern Alabama.
Our Winning Formula
Our team handles every aspect of the transaction, beginning with asset class selection and market evaluation, thorough asset identification, due diligence, financing and acquisition, design and rehab, operation optimization, property management, and finally disposition. We target assets that produce strong risk-adjusted returns through a combination of stable ongoing cash flow and long-term capital appreciation.
Our Expertise
Combining decades of professional experience in market analysis, real estate lending, and real estate law, together with boots-on-the-ground insight into market and sub-market factors, we leverage the expertise of our team to drive stable returns for our investors.
Our Values
We do business the right way and hold our relationships in the highest regard. We thoughtfully pursue the alignment of interests between us and our investors, as well as with our vendor partners and community residents.
Our Process
Snowball Equity employs thorough processes to vet, underwrite and operate multi-family assets. Part science, part art, we leverage our expertise and relationships to isolate the assets that meet our stringent criteria and have the potential to exceed our own projections.
"The strength of the team is each individual member. The strength of each individual member is the team."
Phil Jackson
American former professional basketball player, coach, and executive in the NBA